Hestia is a streamlined home-management platform that transforms scattered household tasks into an organized, intuitive, and beautifully simple system.
Hestia.
About Hestia
Hestia is a home-management platform designed to streamline domestic organization through clear information architecture and intuitive interaction patterns. My role centered on defining the user experience end-to-end, mapping user flows, establishing a scalable design system, and crafting interfaces that reduce cognitive load. Over the course of the project, I focused on transforming fragmented household tasks into a cohesive, guided digital experience.
Users currently rely on a mix of disconnected tools, ad-hoc notes, and mental tracking to manage household responsibilities. This results in high friction, uneven task visibility, and inconsistent coordination across members. The challenge was to understand how these fragmented behaviors create UX pain points, such as cognitive overload, unclear task hierarchy, and lack of shared visibility. I was to explore how a unified digital ecosystem could solve them.
I conducted user interviews, contextual inquiries, and competitive audits to uncover behavioral patterns and unmet needs. Research highlighted recurring issues around information fragmentation, unclear prioritization, and emotional stress caused by overly complex tools. By synthesizing findings into personas, journey maps, and key insights, I created a research foundation that directly informed the platform’s IA, feature prioritization, and interaction logic.
The core design challenge was to create a system that organizes household tasks in a structured yet adaptable way, ensuring clarity without sacrificing usability. I framed the problem as the need for a centralized interface that reduces cognitive effort, supports efficient task delegation, and surfaces the right information at the right moment. This definition guided all subsequent design decisions, from flow architecture to UI hierarchy and micro-interactions.
Overview
Problem Space
Research
Problem Definition
Ideation
I explored multiple conceptual directions to understand how Hestia’s structure, features, and interactions could best support users. This phase focused on translating research insights into tangible design opportunities through sketches, flows, and prioritized features.